Again, Nicholas Klemek finds hot truth on YouTube. Released in 1996, The Beloved’s video for Deliver Me is one of those “art imitates art” moments. Whomever directed the above was certainly a mirror of his/her era. If you read the gallery invite viewed at 1:14, you can see the dates for the exhibition as being March 15 – March 21, 1996, and taking place at London’s Atlantis Gallery, which ironically recently hosted Body Worlds.
Oh, and if you need a little taste of early 90′s rave-influenced, but toned down for radio listeners and people with no appreciation for MDMA, Brit Dance Pop/Rock, The Beloved’s video for Hello may be some kind of textbook example.
Technorati Tags: Jon Marsh, The Beloved, music video, Deliver Me, Atlantis, 1996, YBAs, hello